Here’s a quick look at Estée Lauder's current and upcoming main sales in 2025. Dates and sales may change, so check the official site for the latest updates.

Estée Lauder Sale Calendar 2025

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❄️

January

New Year Beauty Refresh
Rotating GWP windows – January
Global
E-List Welcome Offer
15% off one order for new members
US Site
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💝

February

Valentine's Beauty Gifts
Fragrance & makeup focus – February
Global
Seasonal GWPs
Rotating gift offers across channels
Varies by Region
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🌸

March

Spring Skincare Sets
Limited edition bundles – March
Global
Free Shipping Benefit
Free standard shipping on $50+ orders
US Site
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🌷

April

Spring Collection
New product launches & GWPs – April
Global
Mother's Day Prep
Gift sets begin appearing late April
US Focus
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🌺

May

✨ Mother's Day Gifts
Premium gift sets & rotating GWPs – May
Global
Afterpay Available
4 installments on orders $35+
US Site
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☀️

June

Summer Skincare Essentials
Rotating offers & GWPs – June
Global
Free Returns Policy
Free standard returns where available
US Site
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🌞

July

Mid-Summer Beauty
Value sets & GWP rotation – July
Global
Regional Promotions
Check local retailers for specific offers
Varies by Region
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🍃

August

Pre-Fall Launches
New products & limited editions – August
Global
GWP Windows
Rotating gift offers begin holiday prep
Varies by Region
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🍂

September

Holiday Preview Season
Blockbuster prep & fall beauty – September
Global
Fall GWPs
Seasonal gifts with purchase begin
US Focus
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🎃

October

✨ Holiday Blockbuster Launch
$90 with purchase – 12-piece set ($652 value)
US Primary
Friends & Family Sale
Up to 75% off – Oct 17-19 (Thailand only)
Thailand
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🎁

November

✨ Holiday Spin the Wheel
Online game – 3 chances daily for deals
US Site
✨ November GWP Event
Free 6-piece gift with $75 purchase (Nov 2-11)
US Primary
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🎄

December

Holiday Gift Sets
Premium gifting & Blockbuster while supplies last
Global
Year-End Benefits
Free shipping $50+ & free returns continue
US Site

Reference Guide

Sale Categories
Winter Offers
Major Events
Spring Beauty
Summer Essentials
Fall Collection
Holiday Signature
GWP & Benefits
Regional Availability
Global: Available worldwide
US Site: EsteeLauder.com primary
Varies: Check regional sites
Select: Specific countries only
Tip: Estée Lauder emphasizes gifts-with-purchase (GWPs) and premium value sets year-round. The Holiday Blockbuster is a signature October-December event. New E-List members receive 15% off one online order. Free shipping applies on US orders $50+.
Disclosure: This post may contain affiliate links. We earn commissions from purchases at no extra cost to you.

Estée Lauder Sales FAQ

1

When does Estée Lauder have sales?

Estée Lauder doesn't do frequent sitewide percentage-off sales like other retailers. Instead, they focus on gifts with purchase (GWPs) and limited-edition value sets throughout the year.

The biggest events are the Holiday Blockbuster in October-December and rotating GWP windows during spring, Mother's Day, and holiday shopping periods. You'll also find better deals during Black Friday weekend and through select third-party retailers like department stores.

2

What is the Holiday Blockbuster and when is it available?

The Holiday Blockbuster is Estée Lauder's signature holiday offer – a 12-piece limited-edition set for $90 with any purchase. It has a stated value of $652 and includes 9 full-size products plus deluxe samples.

It usually launches in early October and stays available through December while supplies last. This is one of the best value deals from the brand all year, so it sells out quickly once word gets out.

3

How much does Estée Lauder charge for shipping?

In the US, Estée Lauder offers free standard shipping on orders $50 and above. Orders under $50 have a shipping fee that varies by location.

They also offer free returns on all US orders, so you can try products risk-free. International shipping policies vary by country, so check your local Estée Lauder site for specific details.

4

Does Estée Lauder have a rewards or loyalty program?

Yes, the E-List loyalty program is completely free to join. New members get 15% off one online order, which is a great welcome perk.

Members also get exclusive access to new product launches, birthday gifts, and special promotions throughout the year. The program focuses more on exclusive experiences and early access rather than points-based rewards.

5

What are GWPs at Estée Lauder and when do they happen?

GWP stands for “gift with purchase” – you get a free gift when you spend a certain amount, usually $35-$75 depending on the promotion. These gifts typically include deluxe samples or travel-size versions of bestselling products.

GWPs rotate throughout the year, with major windows during January, spring season, Mother's Day (May), fall, and the November-December holiday period. The brand site and department store counters often have different GWP offers running at the same time.

Tip: Follow Estée Lauder on social media or check GWP tracking websites to stay updated on current offers, since these promotions change frequently.
6

What's Estée Lauder's return policy?

Estée Lauder has a generous return policy in the US. You can return products within a reasonable timeframe for a full refund or exchange, even if the product has been used.

Returns are accepted both in-store (at department store counters) and online. Free return shipping is provided for online orders in the US, which removes any risk from ordering online. Check your local country's policy if you're shopping internationally.

7

Does Estée Lauder offer student or military discounts?

Estée Lauder does not typically offer ongoing student or military discounts on their official website. However, you can sometimes find the brand at a discount through authorized retailers that do offer these programs, like certain department stores.

Your best bet for discounts is the E-List welcome offer (15% off for new members), waiting for GWP promotions, or shopping during the Holiday Blockbuster period.

8

When is the best time to buy Estée Lauder products?

The absolute best time is October through December when the Holiday Blockbuster is available. You get the most value during this period.

Other good times include Mother's Day (May) for gift sets, Black Friday weekend for potential percentage-off deals, and during major GWP windows in spring and fall. New E-List members should use their 15% welcome discount on a larger purchase to maximize savings.

9

Does Estée Lauder have Black Friday or Cyber Monday sales?

Yes, but don't expect deep discounts. Estée Lauder typically offers percentage-off promotions (like 20-25% off sitewide) or enhanced GWPs during Black Friday and Cyber Monday rather than individual product markdowns.

Third-party retailers like Amazon, Macy's, and Nordstrom often have better Estée Lauder deals during this period, so shop around and compare prices across different stores.

10

What is the Spin the Wheel promotion?

Spin the Wheel is an online-only holiday game that runs during November-December. You get three chances each day to spin and reveal an exclusive deal.

Offers can include percentage discounts, free shipping, deluxe samples, or other perks. It's a fun way to potentially score a deal, and since it's free to play with no purchase required, there's no downside to trying your luck daily during the promotion period.