Here’s a quick look at Marimekko's current and upcoming main sales in 2025. Dates and sales may change, so check the official site for the latest updates.
Marimekko Sale Calendar 2025
January
February
March
April
May
June
July
August
September
October
November
December
Reference Guide
Marimekko Sales FAQ
When does Marimekko have sales?
Marimekko runs two major annual sales: Black Friday/Black Week in late November (up to 50% off with extra discounts for members) and End of Season Sales in late August and late November through December (up to 50% off selected items).
Mid-season sales pop up occasionally in spring and fall, particularly in Asia-Pacific markets where it offers around 25-30% off. The brand also maintains an ongoing sale section online with rotating past-season items year-round.
What's the best time to buy Marimekko?
The absolute best time is Black Friday week in late November, when Marimekko offers up to 50% off plus additional member perks like free shipping and exclusive gifts. This is when you'll find the deepest discounts on current-season styles.
Late August's End of Summer Sale is also excellent for North American shoppers, with up to 50% off clothing and accessories. If you're visiting Finland, the Helsinki factory outlet provides consistent 50% savings year-round, sometimes with bonus discounts on top.
How much can I save during Marimekko sales?
Discounts range from 25-50% off during major events. Black Friday typically features up to 50% off with an extra 20% for logged-in members. End of Season sales offer 50% off selected items across clothing, bags, and home collections.
Mid-season promotions usually give 25-30% off, while multi-buy offers (common in Asia-Pacific stores) provide 20-25% off when purchasing two or more items. The Helsinki outlet consistently offers around 50% off, occasionally stacking extra percentage discounts on purchases over certain amounts.
Is the Helsinki outlet worth visiting?
Absolutely. The Marimekko factory outlet in Helsinki's Herttoniemi district is widely regarded as the best place to buy Marimekko products anywhere. Most items are priced at roughly 50% off retail, and special promotions occasionally add extra discounts (like 25% off purchases over €70).
Located just 10-15 minutes by train from Helsinki city center, the outlet carries clothing, bags, home textiles, and tableware from past seasons. Combined with tax-free shopping for international visitors, you can save 60% or more compared to buying the same items elsewhere.
What is Friends of Marimekko and what are the benefits?
Friends of Marimekko is the brand's free loyalty program that gives you early access to major seasonal sales, free shipping on orders over a threshold (varies by country: $200 in the US, €100 in Europe), and exclusive gifts during special campaigns.
Members earn 1 Unikko point for every $100/€100 spent, and collecting 5 or 10 points within 12 months unlocks higher tiers with better perks. During Black Friday, Friends members get an extra 20% off sale items and may receive limited-edition tote bags with qualifying purchases.
Can I return sale items at Marimekko?
Return policies vary by region. In most markets, you can return unworn, unwashed sale items within 14-30 days of delivery. However, items discounted 40% or more and marked as “final sale” cannot be returned or exchanged—no exceptions.
Some Asian markets don't accept returns on promotional or sale items at all. Always check the specific return policy for your region before purchasing deeply discounted items.
Does Marimekko offer free shipping?
Yes, but the minimum order amount varies by country. In the United States, free shipping typically requires orders over $150. Friends of Marimekko members enjoy free shipping on orders over $200 (US) or €100 (Europe) as a standard benefit.
During major sales like Black Friday, Marimekko often waives shipping minimums entirely for logged-in members. Some third-party retailers carrying Marimekko may have different shipping policies, so check each site individually.
Are outlet and sale items lower quality than full-price items?
No. Marimekko's outlet and sale items are past-season styles and colors, not separate lower-quality lines. They're made with the same materials and construction as full-price items—you're simply buying from previous collections.
What items usually go on sale at Marimekko?
During End of Season sales, expect clothing (dresses, tops, tunics), bags, accessories, and home textiles like bedding, towels, and tableware. The iconic Unikko pattern appears frequently in sale sections across all product categories.
Black Friday sales tend to include a broader selection, sometimes covering current-season items. The ongoing online sale section rotates regularly with past-season pieces from all departments. Fabric orders are rarely discounted and are normally excluded from promotions.
Where can I find the best Marimekko deals?
The Helsinki factory outlet offers the most consistent deep discounts (around 50% off year-round). For online shoppers, Black Friday on marimekko.com provides the steepest temporary discounts across all regions.
Third-party European outlets like Booztlet and Scandinavia Design occasionally offer Marimekko items at 50-70% off. In the US, keep an eye on Finnish Design Shop and other authorized retailers during holiday weekends—they sometimes run independent promotions not tied to Marimekko's official sale calendar.
