Here’s a quick look at NFL Shop's current and upcoming main sales in 2026. Dates and sales may change, so check the official site for the latest updates.

NFL Shop Sale Calendar 2026

Quick Sales Summary (Text Version)

For quick reference, here is the text version of the calendar below:

Playoffs & Post-SeasonAll Month
Season ClearanceOngoing
Super Bowl L[X] ShopEarly February
Championship Parade GearMid-February
Free Agency ClearanceMid-March
Combine CollectionEarly March
NFL Draft CollectionLate April
Spring ApparelAll Month
Schedule ReleaseMid-May
Memorial Day WindowLate May
Father’s Day GiftsEarly June
Summer GearAll Month
Training Camp CollectionLate July
Sideline Gear ReleaseLate July
Preseason KickoffAll Month
Summer ClearanceLate August
Regular Season KickoffEarly September
Labor Day WindowEarly September
Crucial Catch CollectionEarly October
International GamesOctober
Salute to ServiceEarly November
Black Friday & Cyber MondayLate November
Holiday DealsThrough Mid-December
Post-Holiday ClearanceDecember 26 Onward
VIEW OFFERS
❄️

January

Playoffs & Post-Season
All Month
Merchandise for conference champions and playoff contenders.
Global
Season Clearance
Ongoing
Markdowns on gear for teams eliminated from playoff contention.
USEurope
VIEW OFFERS
🏆

February

Super Bowl L[X] Shop
Early February
Official Super Bowl matchup gear, jersey patches, and program collections.
Global
Championship Parade Gear
Mid-February
Locker room T-shirts and hats worn by the winning team.
Global
VIEW OFFERS
🔄

March

Free Agency Clearance
Mid-March
Deep discounts on jerseys of players who changed teams during Free Agency.
USGlobal
Combine Collection
Early March
Official performance apparel worn by prospects at the NFL Scouting Combine.
US
VIEW OFFERS
🧢

April

NFL Draft Collection
Late April
Launch of official On-Stage Draft Hats and rookie jerseys.
Global
Spring Apparel
All Month
Lightweight hoodies and tees for the offseason.
Global
VIEW OFFERS
🗓️

May

Schedule Release
Mid-May
Merchandising push tied to the official schedule announcement.
US
Memorial Day Window
Late May
Check site for seasonal holiday markdowns on offseason gear.
US
VIEW OFFERS
👔

June

Father's Day Gifts
Early June
Focus on polos, golf accessories, and grilling gear.
Global
Summer Gear
All Month
Swimwear, towels, and outdoor accessories.
Global
VIEW OFFERS
🏋️

July

Training Camp Collection
Late July
Launch of official Sideline hats and performance apparel worn by players.
Global
Sideline Gear Release
Late July
New season sideline polos, shorts, and visors hit the store.
Global
VIEW OFFERS
🏈

August

Preseason Kickoff
All Month
Back-to-football push. Fantasy football draft kits and party supplies.
USGlobal
Summer Clearance
Late August
Discounts on remaining summer-specific inventory.
Global
VIEW OFFERS
🏟️

September

Regular Season Kickoff
Early September
Full stock of new season jerseys and sideline gear for Week 1.
Global
Labor Day Window
Early September
Check for holiday weekend promotions on select categories.
US
VIEW OFFERS
🎗️

October

Crucial Catch Collection
Early October
Official cancer awareness gear featuring multi-colored logos.
Global
International Games
October
Specific merchandise for London/Germany games available in Europe store.
Europe
VIEW OFFERS
🎖️

November

Salute to Service
Early November
Military appreciation collection featuring camo and olive drab designs.
Global
Black Friday & Cyber Monday
Late November
The biggest sale event of the year. Sitewide deals on nearly all categories.
Global
VIEW OFFERS
🎁

December

Holiday Deals
Through Mid-December
Daily deals and shipping cut-off pushes. Europe store often runs Christmas promos.
GlobalEurope
Post-Holiday Clearance
December 26 Onward
End-of-year clearance begins immediately after Christmas.
Global

Reference Guide

Sale Categories
Major Events
Seasonal Sales
Spring Sales
Summer Sales
Fall Sales
Clearance Sales
Holiday Sales
Regional Availability
Global: Available on all storefronts
US: United States market focus
Europe: Specific to Europe site
Disclosure: This post may contain affiliate links. We earn commissions from purchases at no extra cost to you.

NFL Shop Sales FAQ

1

When does NFL Shop have its biggest sales?

The two largest sales windows are Black Friday through Cyber Monday in late November and post-Super Bowl clearance in February. During these periods you'll see sitewide discounts ranging from 30% to 40% off, plus steeper markdowns on select team gear.

Tip: Mid-October through Thanksgiving usually brings earlier discounts at department stores that carry NFL merchandise, while NFL Shop itself saves the deepest cuts for the holiday weekend.
2

Does NFL Shop offer military or first responder discounts?

Yes. NFL Shop gives 15% off to active military, veterans, National Guard, reserves, and military spouses, as well as first responders like police and firefighters. You verify your status at checkout through ID.me, and the discount applies automatically to eligible items.

This discount cannot be combined with other promotional codes, so compare it with any active sale before deciding which option saves you more.

3

What is the free shipping minimum at NFL Shop?

Standard shipping becomes free when your order hits $39 for continental US addresses, US territories, and APO/FPO locations. Orders below that threshold face shipping fees around $7.99 to $12.99 depending on the delivery method.

During major sales events, NFL Shop sometimes drops the minimum or runs no-threshold free shipping promotions, so check the homepage banner before completing your purchase.

4

When is the best time to buy jerseys at a discount?

For current player jerseys, aim for Black Friday or after the Super Bowl when prices drop $30 to $40 per jersey. If a star player gets traded or changes teams in March, their old-team jersey hits clearance within a few weeks at even steeper discounts.

Tip: Playoff-eliminated teams see jersey markdowns starting in January, so if you're not picky about rooting for a contender, you can grab bargains earlier than waiting for the championship window.
5

Can I stack multiple discount codes on one order?

No. NFL Shop allows only one promo code per transaction. Entering a second code either overrides the first or triggers an error at checkout. The military and first responder discount also cannot be combined with promotional codes.

You can still benefit from automatic sale pricing and any FanCash rewards you've earned, but those aren't considered stackable codes.

6

Are there student discounts available?

Some regions offer a 15% student discount through platforms like UNiDAYS and Student Beans. In the US, you may also get 10% off when you sign up for email updates, which applies to students and non-students alike.

Check the NFL Shop homepage footer or search for your country on student-discount sites to see if a verified student offer is running in your market.

7

What happens to playoff and Super Bowl merchandise after the game?

Losing teams' conference championship and Super Bowl gear moves to clearance within days, often at 40% to 60% off. Winning team merchandise stays full price for weeks, then gradually discounts as the offseason progresses and new designs launch.

If you want championship gear at a bargain, wait until late spring when retailers clear space for Draft and Training Camp collections.

8

Does NFL Shop match prices from other retailers?

NFL Shop does not advertise an official price-match policy on its main site. Some department stores that sell NFL merchandise—like Dick's Sporting Goods—do offer price matching, so if you find the same item cheaper elsewhere, just buy through a retailer with that guarantee instead.

9

How do international shoppers get the best deals?

Use the NFL Shop Europe site (europe.nflshop.com) if you're in Europe, the Middle East, or Africa, since it runs its own promotions and handles VAT upfront. For other regions, check whether shipping to your country from the main US site is cheaper than buying locally, factoring in duties and longer delivery times.

Tip: Black Friday sales often appear on both the US and Europe storefronts, so compare discount percentages and shipping costs before placing your order.
10

Do sale items ship slower than full-price merchandise?

No. Discounted items ship using the same processing times and carriers as regular-priced gear. The only slowdowns happen during peak holiday weeks when order volume spikes, but that affects all orders equally regardless of whether you paid full price or bought on sale.