Here’s a quick look at Mamas & Papas's current and upcoming main sales in 2025. Dates may change, so check the official site for the latest updates.

Mamas & Papas Sale Calendar 2025

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❄️

January

New Year Sale
Up to 50% off sitewide – All January
Winter Sale
Baby essentials & nursery furniture – January
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💝

February

Winter Clearance
Seasonal items on clearance – February
Weekly Rotating Deals
Special offers on select categories – All month
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😴

March

🔥 Sleep Week Event
Cots, mattresses & bedding deals – March 10-16
Spring Collection Launch
New arrivals with special promotions – Late March
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🐣

April

Easter Sale
Springtime gifts & baby clothing – Late March/Early April
🔥 Big Little Event
10-40% off pushchairs, furniture & more – April
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🍼

May

May Bank Holiday Sale
Special promotions – Early May
🔥 Weaning Week Event
Feeding products & highchairs – May 12-16
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🌈

June

Pride Month Collections
Special collections & promotions – June
🔥 Mid-Year Sale
Up to 60% off selected fashion & more – Mid-June
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☀️

July

🔥 Summer Sale
Up to 50% off nursery furniture & pushchairs – July-August
Mid-Season Clearance
Additional savings on clearance items – July
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🌊

August

Summer Sale Continues
Baby essentials & clothing up to 50% off – August
Summer Bank Holiday Sale
Additional promotions – Late August
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🍂

September

🔥 Big Little Event
10-50% off across categories – September
Autumn Collection Launch
New season arrivals with special offers – Late September
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🎃

October

Mid-Season Sale
Rotating weekly deals on specific categories – October
Halloween Promotions
Special offers on baby clothing & accessories – Late October
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🛍️

November

🔥 Black Friday Sale
Up to 40% off – Mid-to-late November
🔥 Cyber Monday Sale
Online exclusive offers – Late November
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🎄

December

Christmas Sale
Festive outfits & gift items – All December
🔥 Boxing Day Sale
Major discounts across all categories – From December 26

Sale Categories

Winter Sales
Major Sale Events
Spring Events
Summer Sales
Baby Events
Holiday Sales
Clearance Events
Regular Sale
💡 Saving Tips: Mamas & Papas offers major sales during Big Little Events (April & September) and Summer Sale (July-August). Black Friday week historically sees 13% sales increase. Sign up for their newsletter for early access to sales and exclusive offers!
Disclosure: This post may contain affiliate links. We earn commissions from purchases at no extra cost to you.

Mamas & Papas Sales FAQ

1

When does Mamas & Papas have their biggest sales?

The biggest sales happen during the Summer Sale (July-August) with up to 50% off, Black Friday (late November) with up to 40% off, and the Big Little Event (April and September) offering 10-40% off across categories.

The January New Year Sale also offers up to 50% off sitewide on pushchairs, nursery furniture, baby clothing, and accessories.

2

How can I get a discount code for Mamas & Papas?

Sign up for their newsletter to get £25 off orders over £250. You can also download their mobile app for £10 off your first order over £10.

Check coupon websites regularly for active promo codes, which typically offer 10-30% off. New members joining the Grow programme get access to special offers and personalized product recommendations.

3

Does Mamas & Papas offer student discount?

Yes, students can get discounts through verification platforms like UNiDAYS or Student Beans. After verifying your student status, you'll receive a discount code to use at checkout.

The discount amount varies but typically ranges from 10-15% off. Simply register with your student email, verify your status, and get your unique promo code.

4

Is there an NHS or military discount at Mamas & Papas?

Yes, NHS staff and military personnel can get 20-25% off by verifying their status through Blue Light Card. NHS staff can also save 10% through the NHS Staff Benefits platform.

Tip: Some promotions may offer up to 40% off during special events, though exclusions may apply. Always verify current terms before purchasing.
5

Does Mamas & Papas offer free delivery?

Yes, standard delivery is free on orders over £60 (excluding furniture and large items). Orders under £60 cost £4.95 for standard delivery.

Click and collect is free, and next day delivery is available for £5.95. Furniture and large items have special delivery options with a two-person delivery service to the room of your choice.

6

What is the Mamas & Papas price match guarantee?

Mamas & Papas offers a price match guarantee on both their own brand products and third-party brands they stock like Joie, Bugaboo, Cybex, and Tommee Tippee.

The competitor's product must be identical (same make, model, color, size) and in stock for immediate delivery. They match prices from UK and Ireland retailers with physical stores, but not online-only businesses or auction sites.

7

Can I return sale items at Mamas & Papas?

Yes, sale items can be returned following their standard returns policy. Items must be unused and in original packaging with tags attached.

You have a reasonable time to return products, though specific timeframes may vary by region. Keep your receipt for smoother returns and faster processing.

8

What is the Big Little Event at Mamas & Papas?

The Big Little Event is a major promotional event that happens twice a year in April and September. It offers 10-40% off across multiple categories including pushchairs, nursery furniture, bedding, toys, and baby essentials.

Tip: This is one of the best times to buy big-ticket items like travel systems and nursery furniture sets. Sign up for their newsletter to get early access notifications.
9

Does Mamas & Papas have a refer-a-friend program?

Yes, you can refer a friend and both of you will get a referral card for £30 off your next order when you spend over £150.

This is a great way to save on larger purchases like pushchairs or nursery furniture sets. Share your referral link with friends and family who are expecting to maximize savings.

10

Are there special sales during Sleep Week and Weaning Week?

Yes, Mamas & Papas runs special promotions during Sleep Week (March 10-16) with deals on cots, mattresses, and bedding, and Weaning Week (May 12-16) with discounts on feeding products, highchairs, and weaning accessories.

These are dedicated events for new parents that coincide with national awareness campaigns, offering targeted savings on essential products for specific developmental stages.