BowFlex's current and upcoming main sales in 2026. Dates and sales may change, so check the official site for the latest updates.

BowFlex Sale Calendar 2026

Quick Monthly Sales Summary

For quick reference, here is the simplified version of the calendar below:

New Year’s Fitness SaleEarly January
President’s Day EventMid-February Weekend
Spring Preview DealsLate March
Spring Fitness SaleMid-April
Memorial Day SaleLate May (Through ~May 26)
Summer Kickoff SaleEarly June (Through ~Jun 3)
Fourth of July Early AccessLate June
Fourth of July SaleEarly July
Prime Day DealsMid-July
International Anniversary EventsMid-August
Labor Day Early DealsLate August
Labor Day SaleEarly September
Fall Fitness DealsMid-October
Holiday Head StartNov 12 – Nov 20
Black Friday & Cyber MondayLate November
Holiday Gift Guide SalesThrough Mid-December
End of Year ClearanceLate December
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πŸ‹οΈ

January

New Year's Fitness Sale
Early January
Resolutions drive discounts. Expect deep markdowns across treadmills, bikes, and weight sets.
USOnline
VIEW OFFERS
❀️

February

President's Day Event
Mid-February Weekend
Short weekend promotions targeting mid-winter home gym upgrades.
USOnline
VIEW OFFERS
🌱

March

Spring Preview Deals
Late March
Early spring savings. Good time to find deals before summer demand peaks.
USOnline
VIEW OFFERS
πŸƒβ€β™‚οΈ

April

Spring Fitness Sale
Mid-April
Strong discounts targeting those prepping for warmer weather workouts. Focuses on cardio.
USOnline
VIEW OFFERS
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May

Memorial Day Sale
Late May (Through ~May 26)
One of the best mid-year events. Heavy price cuts on high-ticket equipment.
USOnline
VIEW OFFERS
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June

Summer Kickoff Sale
Early June (Through ~Jun 3)
Direct continuation of Memorial Day pricing. Large savings on home gyms and adjustable dumbbells.
USOnline
Fourth of July Early Access
Late June
Early price drops leading into the major July holiday event.
USOnline
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πŸŽ†

July

Fourth of July Sale
Early July
Significant site-wide markdowns to clear out mid-summer inventory.
USOnline
Prime Day Deals
Mid-July
Aggressive global pricing on strength products and cardio machines to match Amazon's event.
USGlobalOnline
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🌏

August

International Anniversary Events
Mid-August
Johnson Health Tech regional dealers often host localized clearance and anniversary specials.
Global
Labor Day Early Deals
Late August
End of summer blowout pricing begins. Excellent time for home gym systems.
USOnline
VIEW OFFERS
πŸ‚

September

Labor Day Sale
Early September
Final push for summer clearance. Strong markdowns before holiday prep begins.
USOnline
VIEW OFFERS
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October

Fall Fitness Deals
Mid-October
Strategic price drops on indoor cardio equipment as weather cools.
USOnline
VIEW OFFERS
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November

Holiday Head Start
Nov 12 – Nov 20
Early Black Friday pricing. Beat the rush with guaranteed holiday stock and free shipping.
USOnline
Black Friday & Cyber Monday
Late November
The biggest sale of the year. Unbeatable prices on adjustable dumbbells and heavy cardio gear.
USGlobalOnline
VIEW OFFERS
🎁

December

Holiday Gift Guide Sales
Through Mid-December
Final push for holiday shoppers. Look for shipping guarantees before standard cutoff dates.
USOnline
End of Year Clearance
Late December
Inventory clear-out leading into January resolutions. Excellent final deals on lingering stock.
USOnline

Reference Guide

Sale Categories
Winter Sales
Major Events
Spring Sales
Summer Sales
Fall Sales
Regional Availability
US: United States market focus
Global: International Johnson Health Tech markets
Online: Digital storefront exclusive
Disclosure: This page may contain affiliate links. We earn commissions from purchases at no extra cost to you.

BowFlex Sales FAQ

1

When does BowFlex host their biggest sale?

The Black Friday and Cyber Monday events offer the deepest price cuts. During late November, they slash up to $800 off major equipment like treadmills and home gyms.

2

How do I get free shipping on heavy machines?

BowFlex waives shipping fees during major holidays like Memorial Day or Black Friday. Outside of those events, standard freight for heavy cardio gear costs a flat rate, though smaller items like adjustable dumbbells sometimes ship free.

3

Does the site offer financing during promotional events?

Yes. You can apply for their credit card to get 18-month or 36-month 0% APR financing. This option remains available even when prices drop for holiday events.

4

Are newly released machines included in sitewide markdowns?

Rarely. Major discounts target their established bestsellers, like the SelectTech 552 dumbbells or VeloCore bikes. Brand-new models stay at full retail price until they have been on the market for a few seasons.

5

Does BowFlex price match Amazon Prime Day deals?

Yes, indirectly. While they lack a formal price-matching policy, the official website actively drops prices to compete head-to-head with Amazon during the mid-July Prime Day window.

6

Do international customers get the same online sales?

Not directly. The main US website handles North American orders. If you live overseas, localized distributors managed by Johnson Health Tech run separate promotional schedules based on your specific region.

7

Can I save money by buying a dumbbell and stand bundle?

Yes. Buying the SelectTech dumbbells bundled with a media rack or weight stand saves you cash compared to buying the pieces separately. These bundles see even deeper price cuts during summer and winter sales.

8

Does standard warranty coverage apply to heavily discounted items?

Absolutely. Buying a home gym or Max Trainer at a discount will not affect your buyer protection. All machines come with the exact same factory warranty, regardless of the price you paid at checkout.

9

Do sale purchases include a trial for the JRNY fitness app?

Yes. Most cardio machines and SelectTech dumbbells come with a complimentary 2-month trial to their JRNY digital platform. This free access is included whether you buy the equipment at full price or during a major holiday clearance.

10

Can I find discounts on replacement parts or mats?

Accessories like machine mats, extra weight plates, and heart rate armbands rarely see their own dedicated sales. However, the company occasionally bundles a free equipment mat with high-ticket cardio purchases during major summer promotions.