Here’s a quick look at Berlei's current and upcoming main sales in 2026. Dates and sales may change, so check the official site for the latest updates.

Berlei Sale Calendar 2026

Quick Sales Summary (Text Version)

For quick reference, here is the text version of the calendar below:

Ongoing Sale SectionUp to 50% off select styles – Items rotate regularly
Outlet SaleUp to 90% off limited stock – berlei.com
Ongoing Sale SectionRotating discounts on bras & underwear
Outlet SaleStock-limited discounts up to 90% off
Ongoing Sale SectionCheck for rotating seasonal markdowns
Outlet SaleTiered discounts – 30%, 50%, 80%, 90% off sections
Ongoing Sale SectionBrowse rotating sale selections
Outlet SaleLimited stock clearance offers
Ongoing Sale SectionUp to 50% off select items
Outlet SaleClearance on lingerie & sports bras
EOFY Sales PeriodWatch for End of Financial Year deals at Australian retailers
Ongoing Sale SectionRegular markdowns continue
Ongoing Sale SectionMid-year clearance may appear as standard markdowns
Outlet SaleStock-limited discounts continue
Ongoing Sale SectionCheck for seasonal changeover discounts
Outlet SaleMultiple discount tiers available
Ongoing Sale SectionBrowse rotating sale selections
Outlet SaleUp to 90% off clearance items
Ongoing Sale SectionUp to 50% off select styles
Outlet SaleTiered outlet markdown sections active
🔥 Black Friday SaleHigh-demand period – Check Black Friday landing page
Ongoing Sale SectionRegular markdowns continue alongside Black Friday
Festive Sale PeriodHoliday season offers – Check featured sections
Ongoing Sale SectionYear-end clearance on select items
SHOP NOW
❄️

January

Ongoing Sale Section
Up to 50% off select styles – Items rotate regularly
Australia
Outlet Sale
Up to 90% off limited stock – berlei.com
UK/Global Site
SHOP NOW
💝

February

Ongoing Sale Section
Rotating discounts on bras & underwear
Australia
Outlet Sale
Stock-limited discounts up to 90% off
UK/Global Site
SHOP NOW
🌸

March

Ongoing Sale Section
Check for rotating seasonal markdowns
Australia
Outlet Sale
Tiered discounts – 30%, 50%, 80%, 90% off sections
UK/Global Site
SHOP NOW
🌿

April

Ongoing Sale Section
Browse rotating sale selections
Australia
Outlet Sale
Limited stock clearance offers
UK/Global Site
SHOP NOW
🌺

May

Ongoing Sale Section
Up to 50% off select items
Australia
Outlet Sale
Clearance on lingerie & sports bras
UK/Global Site
SHOP NOW
☀️

June

EOFY Sales Period
Watch for End of Financial Year deals at Australian retailers
Australia
Ongoing Sale Section
Regular markdowns continue
Australia
SHOP NOW
🎆

July

Ongoing Sale Section
Mid-year clearance may appear as standard markdowns
Australia
Outlet Sale
Stock-limited discounts continue
UK/Global Site
SHOP NOW
🌼

August

Ongoing Sale Section
Check for seasonal changeover discounts
Australia
Outlet Sale
Multiple discount tiers available
UK/Global Site
SHOP NOW
🍂

September

Ongoing Sale Section
Browse rotating sale selections
Australia
Outlet Sale
Up to 90% off clearance items
UK/Global Site
SHOP NOW
🌷

October

Ongoing Sale Section
Up to 50% off select styles
Australia
Outlet Sale
Tiered outlet markdown sections active
UK/Global Site
SHOP NOW
🛍️

November

🔥 Black Friday Sale
High-demand period – Check Black Friday landing page
Global
Ongoing Sale Section
Regular markdowns continue alongside Black Friday
Australia
SHOP NOW
🎄

December

Festive Sale Period
Holiday season offers – Check featured sections
Global
Ongoing Sale Section
Year-end clearance on select items
Australia

Reference Guide

Sale Categories
Outlet Sales
Major Events
Seasonal Sales
Ongoing Sales
Regional Availability
Australia: Berlei.com.au – Australian site
UK/Global: Berlei.com – International site
Global: Available across Berlei sites
Disclosure: This post may contain affiliate links. We earn commissions from purchases at no extra cost to you.

Berlei Sales FAQ

1

When does Berlei have its biggest sales?

Berlei's clearest major sale window is Black Friday, which runs on both the Australian and UK/global sites. Beyond that, the brand maintains year-round Sale and Outlet sections where stock rotates regularly, so you can find discounts any time rather than waiting for one big event.

2

What's the difference between Berlei's Sale section and Outlet section?

The Sale section on Berlei.com.au advertises up to 50% off with changing inventory, while the Outlet on Berlei.com promotes up to 90% off with multiple discount tiers and stock-limited items. Both are always available, but the Outlet features deeper clearance markdowns on lingerie and sports bras.

3

Do Berlei bras on sale fit the same as full-price ones?

Absolutely. Sale and outlet items are the same quality and fit as regular-price bras—they're just past-season colors, overstock, or styles being phased out. Berlei has been perfecting bra fit since 1917, and that consistency applies across all price points.

4

Can I find Berlei sports bras on sale?

Yes. Both the Sale and Outlet sections regularly feature Berlei sports bras, including popular styles like Electrify and Podium. Since stock changes frequently, browse both sections if you're hunting for a specific high-impact or contour sports bra at a lower price.

5

Are popular sizes still available during Berlei sales?

It varies. Core sizes tend to sell out faster once a sale goes live, especially for bestsellers like Barely There. The Outlet section is stock-limited by nature, so less common sizes may actually have better availability than the most popular ones.

6

Where else can I find Berlei bras on sale besides the brand's website?

Australian shoppers can check Myer, Harris Scarfe, and Bonds Outlet stores, which run their own Berlei promotions throughout the year. In the UK, department stores and lingerie retailers also discount Berlei during seasonal clearances, though exact offers vary by retailer.

7

Which Berlei site has better deals—Berlei.com or Berlei.com.au?

They serve different markets with different pricing structures. Berlei.com.au targets Australia with up to 50% off in its Sale section, while Berlei.com uses UK pricing and promotes an Outlet with up to 90% off. Check the site that ships to your region and compare based on your local currency.

8

How long do Berlei sale events usually last?

The Sale and Outlet sections are ongoing, with inventory refreshing as stock moves. Time-sensitive events like Black Friday run for a set period each November, but because the brand doesn't publish exact end dates far in advance, it's better to shop early once a promo is announced.

9

When is the best time to buy Berlei everyday bras versus sports bras?

For everyday bras like Barely There or Lift & Shape, watch the Sale section year-round and jump on Black Friday for wider selection. Sports bras show up in Outlet clearances more frequently, so you can snag strong deals outside major sale windows if you're flexible on color or style.

10

Does being a Berlei member give me extra discounts during sales?

Berlei membership on the Australian site gets you free shipping on all orders instead of the $49 minimum for non-members, which adds up when buying sale items. While membership doesn't automatically unlock deeper discounts, the shipping benefit makes smaller sale purchases more worthwhile.