BruMate Sale Dates (2026) | Year-Round Sales Calendar

The biggest confirmed sales run from late October through December — an Early Black Friday event, followed by weekly Holiday Capsule Drops through mid-December, with Black Friday and Cyber Monday drops included. Memorial Day and Labor Day weekend promos have also appeared in past years, though they are not guaranteed every year.

Yes. BrüMate runs an Early Black Friday sale in late October — before the actual holiday — then a dedicated Black Friday drop and a Cyber Monday drop, all part of their holiday season schedule. The Early Black Friday event has offered 20% off select drinkware in past years, with exclusions.

These are limited-edition collections released on a weekly schedule from early November through mid-December. Each drop goes live first to early-access shoppers, then to the general public — times are in US Mountain Time. Some drops are exclusive to BrüMate.com; others become available at select US retail partners too.

Yes. BrüMate confirms that the following are excluded from sales and discounts: coolers (BrüTank, BackTap, MagPack, Paragon), product bundles, gift sets, personalization charges, new or limited releases, mystery boxes, already-discounted items, and gift cards.

Yes — BrüMate has a dedicated discount program for verified US military members, first responders, and teachers. You apply directly on their website through an ID verification service. This runs year-round and is completely separate from seasonal sales.

BrüMate's BrüCrew Rewards is a tiered loyalty program with four levels: Bronze, Silver, Gold, and Platinum. You earn 5 points for every dollar spent, plus bonus points for leaving reviews, following on social, and joining their Facebook community. Points can be redeemed for discounts or exclusive products — and higher tiers unlock birthday gifts and extra perks.

BrüMate products are stocked at select US retailers including Dick's Sporting Goods, REI, Dillard's, Scheels, and Whole Foods. Each store sets its own prices and promotions — deals there can differ from BrüMate.com. Worth checking both before you buy, especially around major shopping weekends.

BrüMate has run promotions around both US holidays in past years, but neither is officially confirmed as a fixed annual event. Check BrüMate's website and social media channels close to each holiday weekend to see if a sale is actually live that year before planning a purchase around it.

BrüMate's website does ship internationally. Delivery takes 10–30 business days depending on location and the shipping option chosen. Sale events are primarily designed around the US market — event times use US time zones, and free shipping thresholds apply to US orders only. BrüMate offers a Passport Priority Duties Paid option at checkout so international shoppers can prepay duties and avoid surprise fees at the border.

Not always. BrüMate.com runs its own promotions, while retail partners like Dick's and REI set their own independent pricing and sale terms. The same product can carry a different sale price at a retail store versus BrüMate's website on the exact same weekend.