Here’s a quick look at Helzberg Diamonds' current and upcoming main sales in 2026. Dates and sales may change, so check the official site for the latest updates.

Helzberg Diamonds Sale Calendar 2026

Quick Monthly Sales Summary

For quick reference, here is the simplified version of the calendar below:

Post-Holiday ClearanceThroughout January
Valentine’s Day SaleEarly February – Feb 14
Valentine’s Bridal DealsEarly February
Spring Clearance OffersOngoing
Spring Bridal DealsThrough Mid-April
Mother’s Day SaleEarly May
Mother’s Day Bridal DealsEarly May
Summer OffersThroughout June
Mid-Summer ClearanceThroughout July
Trade-Up EventHistorically Late Summer
Fall Clearance OffersThroughout September
Diamond DaysHistorically Mid-October
Black Friday SaleLate November
Holiday Gifting EventThroughout December
VIEW OFFERS
❄️

January

Post-Holiday Clearance
Throughout January
Unverified annual event. Shop ongoing clearance for markdowns on remaining holiday inventory.
USOnlineIn-Store
VIEW OFFERS
💝

February

Valentine's Day Sale
Early February – Feb 14
Confirmed seasonal event. Save on themed jewelry gifts leading up to the holiday.
USOnlineIn-Store
Valentine's Bridal Deals
Early February
Confirmed bridal promotion. Find discounts on engagement rings and wedding bands.
USOnline
VIEW OFFERS
🌷

March

Spring Clearance Offers
Ongoing
No major confirmed event. Shop rotating deals in the clearance section for limited-time savings.
USOnline
VIEW OFFERS
💍

April

Spring Bridal Deals
Through Mid-April
Confirmed event window. Take advantage of percentage discounts on select engagement and wedding rings.
USOnlineIn-Store
VIEW OFFERS
💐

May

Mother's Day Sale
Early May
Confirmed seasonal event. Shop dedicated discounts on personalized pieces and fine jewelry for Mom.
USOnlineIn-Store
Mother's Day Bridal Deals
Early May
Confirmed bridal window. Look for targeted discounts on select bridal collections.
USOnline
VIEW OFFERS

June

Summer Offers
Throughout June
No major confirmed event. Browse ongoing clearance for rotating summer discounts.
USOnline
VIEW OFFERS
☀️

July

Mid-Summer Clearance
Throughout July
Unverified annual event. Catch limited-time outlet discounts across various styles.
USOnlineIn-Store
VIEW OFFERS
💎

August

Trade-Up Event
Historically Late Summer
Historically observed period. Upgrade eligible diamond jewelry for a higher value piece.
USIn-Store
VIEW OFFERS
🍂

September

Fall Clearance Offers
Throughout September
No major confirmed event. Shop the dedicated sale section for fashion jewelry markdowns.
USOnline
VIEW OFFERS
🌟

October

Diamond Days
Historically Mid-October
Historically observed event. Expect heavy discounts on select diamond styles and general clearance items.
USOnlineIn-Store
VIEW OFFERS
🖤

November

Black Friday Sale
Late November
Confirmed major event. Discover steep markdowns across all categories, including engagement rings and gemstone jewelry.
USOnlineIn-Store
VIEW OFFERS
🎁

December

Holiday Gifting Event
Throughout December
Historically observed period. Take advantage of sitewide deals and daily specials extending from Cyber Monday.
USOnlineIn-Store

Reference Guide

Sale Categories
Major Events
Bridal Deals
Seasonal Sales
Special Events
Clearance & Offers
Availability Focus
US: Helzberg ships officially to continental US & APO/FPO only
Online: Available directly on the website
In-Store: Deals at physical mall locations
Disclosure: This post may contain affiliate links. We earn commissions from purchases at no extra cost to you.

Helzberg Diamonds Sales FAQ

1

Does Helzberg Diamonds have seasonal sales?

Yes. They host major events during Valentine's Day, Mother's Day, and Black Friday. You'll also find a live promotions page with rotating limited-time offers and an outlet section for year-round markdowns.

2

When's the absolute best time to buy?

Late November. Black Friday brings the heaviest price cuts, historically reaching up to 65% off select styles. These holiday markdowns usually extend through Cyber Monday and into December.

Tip: Lab-grown diamonds and fashion jewelry receive the sharpest price drops during this period. Mined diamonds see smaller discounts.
3

Who gets special discounts?

Helzberg gives 10% off to active-duty military, veterans, first responders, healthcare workers, teachers, and college students. You must verify your status to claim this deal.

Tip: Healthcare workers and students must apply their discount online or by phone. All other groups can redeem it in physical stores too.
4

Can I stack a special discount on top of a sale price?

No. Official terms strictly state that military, student, and hero discounts can't be combined with other offers. They also exclude clearance items, outlet merchandise, and care plans. You must choose the better single deal.

5

Do sale items qualify for free shipping?

Yes. Any order over $99 ships free via standard delivery within the continental U.S., regardless of its sale status. Orders exceeding $1,000 require a signature upon arrival.

6

Which jewelry pieces actually get discounted?

Black Friday brings deep cuts to lab-grown diamond bands, earrings, tennis bracelets, and gemstone jewelry. Spring events lean heavily toward engagement rings and bridal bands. The outlet section carries marked-down fashion pieces year-round.

7

Is there a permanent clearance section?

Yes. Helzberg maintains a dedicated online sale and clearance page, plus a separate outlet category for steeper markdowns. Inventory rotates constantly. You'll always find discounted items regardless of the current season.

8

Can international customers shop these sales?

Not directly. Helzberg only ships within the continental U.S. and to APO/FPO military addresses. They don't operate global storefronts. International buyers must use a US-based freight forwarder to access these promotions.

9

How does the Trade-Up program work?

You can trade in a diamond bought from Helzberg and apply its original value toward a new, higher-priced piece. While available year-round in stores, they historically run dedicated Trade-Up promotional events in late summer.

Tip: This program exclusively applies to natural and lab-grown diamonds originally purchased directly from Helzberg.
10

Can I finance a discounted item?

Yes. Helzberg offers several financing plans, including a store credit card and a no-credit-needed program. You can apply these payment options to both regular-priced and clearance merchandise.