Serta's current and upcoming main sales in 2026. Dates and sales may change, so check the official site for the latest updates.
Serta Sale Calendar 2026
Quick Monthly Sales Summary
For quick reference, here is the simplified version of the calendar below:
January
February
March
April
May
June
July
August
September
October
November
December
Reference Guide
How to use this calendar: Serta’s strongest recurring US sale windows are Presidents Day, Memorial Day, Labor Day, Black Friday, and Cyber Monday.
What gets the top savings: The highest dollar-off totals usually show up on mattress + adjustable base sets, not mattress-only orders.
Why some months look lighter: Serta also runs live offers outside major holidays, but those rotating deals are less fixed than the headline sale events.
Serta Sales FAQ
When does Serta host their largest mattress sale?
Black Friday and Memorial Day share the top spot. You'll see massive price drops across premium collections, along with bundle deals that heavily slash prices on adjustable bases.
How do you secure the maximum advertised discount?
The highest dollar-off numbers always require purchasing a bundle. You must buy a qualifying premium mattress paired with a premium adjustable base to hit that maximum savings tier.
Will Serta refund the difference if prices drop after I buy?
Yes. If a major holiday sale starts within your 120-night sleep trial, Serta honors the new promotional price. Just email their support team to receive a refund for the exact difference.
Do online mattress orders qualify for free delivery?
Yes, standard shipping is completely free for all mattress orders delivered within the contiguous United States. This perk stays active year-round, regardless of current holiday promotions.
Are there dedicated discounts for military or first responders?
Serta provides a continuous flat discount for military members, veterans, first responders, teachers, and medical staff. You'll simply verify your credentials through ID.me at checkout to secure the markdown.
Do bundled accessories go on sale during major events?
Absolutely. While mattresses grab the headlines, Serta regularly lowers prices on complete bedding sets. You can get sheets, protectors, and pillows together at a much lower combined price.
Does white glove delivery get discounted during holiday events?
Upgraded delivery services rarely see direct markdowns. While standard shipping is free, expect to pay the regular flat fee for in-room setup and old mattress removal, even during huge events like Black Friday.
Can I finance a mattress purchase during a promotional window?
Yes, Serta partners with financing providers to offer flexible payment plans. During select holiday windows, they promote 0% APR options for qualified buyers, breaking the discounted price into manageable monthly chunks.
Where can you find cheap deals on discontinued beds?
The online clearance section houses previous generation models and older stock. These beds feature deep price cuts until inventory runs out, but strict stock limits mean you'll need to act fast.
Are “mattress in a box” models included in seasonal events?
Yes. Serta actively drops prices on their EZ Tote line during major holidays. These compressed, shippable beds already carry lower price tags, and seasonal events push those costs down even further.
